Saturday, 30 June 2012

Is It Not Time Ghana Did A Public Private Partnership Deal With Google?

Listening to challenges  faced   getting  around Accra for their business appointments, by  a number of  foreign nationals interested in doing business in Ghana, set me thinking.


It made me wonder whether Ghana could not benefit from  a private public partnership (PPP) deal with Google - to leverage the search giant's street-mapping expertise.


One result of such a PPP,  would be to   make satellite navigation nationwide possible  in Ghana.


It would also give us the capability of literally locating  every road and building in Ghana digitally.


The ability to locate every building and road in the areas under their jurisdiction, for example, would enable District Assemblies to number  buildings  and  give names to roads in the areas they administer.


That would mean that District Assemblies nationwide  could obtain more revenue from property rates - a sustainable source of much-needed revenue  for them to fund the provision of modern infrastructure.


Additionally, through such a PPP, all the official documents stored in our public record archives   could be digitised by Google at no cost to Ghana - as such a content deal would add further value to the Google brand.


Above all, as a means of being able to go from one point to another anywhere in Ghana, without having to ask for directions,  nothing beats  tapping  in the name of a destination in Ghana,  and using  one's vehicle's sat-nav system to get to it.


It wouldn't be surprising  in the slightest, if the rest of Africa   did not also rush  to line up for  similar  win-win PPP deals  with Google.
Listening to challenges  faced   getting  around Accra for their business appointments, by  a number of  foreign nationals interested in doing business in Ghana, set me thinking.


It made me wonder whether Ghana could not benefit from  a private public partnership (PPP) deal with Google - to leverage the search giant's street-mapping expertise.


One result of such a PPP,  would be to   make satellite navigation nationwide possible  in Ghana.


It would also give us the capability of literally locating  every road and building in Ghana digitally.


The ability to locate every building and road in the areas under their jurisdiction, for example, would enable District Assemblies to number  buildings  and  give names to roads in the areas they administer.


That would mean that District Assemblies nationwide  could obtain more revenue from property rates - a sustainable source of much-needed revenue  for them to fund the provision of modern infrastructure.


Additionally, through such a PPP, all the official documents stored in our public record archives   could be digitised by Google at no cost to Ghana - as such a content deal would add further value to the Google brand.


Above all, as a means of being able to go from one point to another anywhere in Ghana, without having to ask for directions,  nothing beats  tapping  in the name of a destination in Ghana,  and using  one's vehicle's sat-nav system to get to it.


It wouldn't be surprising  in the slightest, if the rest of Africa   did not also rush  to line up for  similar  win-win PPP deals  with Google.


For Ghana, one  of   the many benefits of such a PPP deal  with Google, would be to further enhance  "brand Ghana"  - and help   make Ghana even  more attractive  to investors: both local and foreign.

The government of Ghana ought to move quickly to explore the possibility of a PPP deal  with Google. The search giant has the wherewithal to fund such a deal - which  would result in a giant leap forward for the enterprise Ghana.


For its manifold economic and social benefits, is it not time Ghana did a public private partnership deal,  with Google?


Tel: 027 745 3109.


Email: peakofi.thompson@gmail.com


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