MediaPost
Twitter Revenues Rise, Hit $758M For Q3
By Gavin O'Malley @mp_gavin, Yesterday
Beating analyst expectations, Twitter on Thursday reported third-quarter revenue of $758 million -- up 29% year-over-year -- and earnings per share of 21 cents.
CEO Jack Dorsey said the strong performance was proof that Twitter can crack down on bad actors without sacrificing popularity or profits.
“This quarter’s strong results prove we can prioritize the long-term health of Twitter, while growing the number of people who participate in public conversation,” Dorsey said in an earnings statement.
Boosting its bottom line, Dorsey said Twitter is also making it easier for folks to follow events, topics and interests on the platform -- like adding support for TV shows in its event infrastructure.
During the quarter, ad revenue totaled $650 million -- an increase of 29% year-over-year -- while total ad engagement increased 50% year-over-year. Cost per engagement decreased 14% year-over-year.
Data licensing and other revenue totaled $108 million, which represented an increase of 25% year-over-year.
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Stateside, revenue totaled $423 million -- an increase of 28%, year-over-year -- while international revenue totaled $335 million, which represented an increase of 30% year-over-year.
Average daily active users increased 9% year-over-year, compared to 14% in the same period last year, and 11% in the previous quarter. During the quarter, average monthly active users (MAUs) totaled 326 million -- up from 330 million in the same period last year.
Yet MAUs actually declined by about 9 million, compared to last quarter’s count of 335 million.
Twitter blamed the MAU drop on the rollout of the GDPR in Europe, along with its decision to suspend millions of suspect accounts, and not move paid SMS carrier relationships in certain markets.
In addition, product changes reduced automated usage and a technical issue temporarily reduced the number of notifications sent, Twitter admitted.
Domestically, average MAUs were 67 million -- down from 69 million during the same period last year, and 68 million last quarter.
Hulu Beefs Up Live News Offerings
by Alex Weprin , Yesterday
News junkies rejoice -- Hulu has your back. The streaming video service has added two new live news options to its multichannel video bundle, Hulu with Live TV.
On Thursday, the company added CBSN, the 24-hour streaming news network from CBS News, as well as ABC News Live, ABC News’ streaming network, focused on coverage of live events and breaking news.
CBSN is structured similarly to a cable news channel, with anchors reading headlines, conducting interviews and teeing up edited segments, some of which are borrowed from CBS News programming.
ABC News Live focuses on being where news is happening at that moment, whether it is a royal wedding, a hurricane or an election.
Both ABC News Live and CBSN are ad-supported and available to stream free on a number of devices.
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Hulu with Live TV already offers traditional cable channels, like CNN, MSNBC, Fox News and CNBC in its bundled offering, as well as the digital network Cheddar.
The addition of CBSN and ABC News Live further enhances those news offerings with digital-first options -- options that also often have fewer commercials than their linear counterparts.
In an email to staff at ABC News Thursday morning, Colby Smith, ABC News senior vice president, content and partnerships, wrote: “More distribution announcements are on the horizon” for ABC News Live. The company plans to “ramp up our sales efforts with new best-in-class ad technology” this quarter.
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